Broadcast Design
Digital Design
Art Direction
Motion Design
Sky News
Sunday Morning With Trevor Phillips aims to set the political agenda, delve into big weekly stories and hear from news-making guests. Conversations are developed beyond Westminster about business, culture, technology, religion and sport.
Each sunday, the 90-minute show has a welcoming approach to
all sides of the political debate, putting people at the heart of discussions.
Strategy
Sunday Morning with Trevor Phillips has “Variety” at the heart and soul of its journalistic output. It was imperative that we were able to visualise how the show delves into a mix of topics and has the right amount of energy and vibrancy to start your day on a Sunday Morning.
Design
To show variety and vibrancy, I created a grid system title sequence with a library of abstract shapes and patterns that tie the brand together. The shapes and colours are representative of the selection of topics and conversations Trevor Phillips will cover across the show. We wanted to pay homage to the core brand colours of a Sky News production yet introduce an extended and brighter colour palette.
Evolution
I had the pleasure of updating this brand in September 2026. This programme required a little face lift through the overall identity, motion and social assets.